In the search for ideas for business, many decide that the most profitable thing is not to set up new production, but to engage in the purchase and sale of various goods.
If you have a little capital and a great desire to start your own business, then consider opening an online second-hand clothing store. Of course, you shouldn’t limit yourself to just one online project; it is advisable to simultaneously create a retail outlet where customers can try on, touch and inspect the items on offer.
Where to begin?
Before opening a second-hand account, you will have to find out many of the nuances of doing business in our country. So, if you do not want to encounter problems in the first days of work that employees of various government bodies may create for you, then do not forget to register your business.
If you open a store, keep in mind that firefighters, SES specialists, tax officers and many other employees may come to you. Therefore, complete all the necessary documents in advance and be prepared for visits. For example, if the SES comes, they will check whether you have drinking water and process water, will look at products intended for both cleaning and disinfection of premises. The fire service will be interested in the building's evacuation plan, the availability of special equipment for extinguishing fires and, of course, fire extinguishers.
If you cannot calculate whether it is profitable to open a second-hand store, then you should not look for specialists. First, try asking the price, see at what price per kilogram wholesalers sell the product (this information can also be found on the suppliers’ websites) and see what price is set for things in similar stores. By estimating the costs of staff salaries, rent and lighting, you can roughly estimate how much income the store receives.
Getting things working
There are three fundamental keys to success - the right assortment of goods, the appropriate pricing policy and, of course, the location of the store. If you decide to open an online store of second-hand clothing, then the last point is slightly modified. In this case, it is important to choose the right platform for its placement and hire good programmers who can create a convenient website with a clear interface and the ability to order goods through a shopping cart.
But keep in mind that retailing through an online store of second-hand clothing is unlikely to be successful. After all, this is a rather specific product that many people want to inspect, touch and, of course, try on before purchasing.
But to make a website as an advertising platform for real store or an entire network - this is perfect solution. You can show the available range, new items, explain the principles of placing goods in retail outlets, and talk about discounts.
If you are opening a regular store, then take care to find sellers or assistants, especially if you plan to rent large area and purchase goods in large quantities. Also think about who will provide the financial part of the work: someone must count costs, income, interact with government agencies, pay rent and bills for water and electricity.
Wholesaler classification
Please note that suppliers can be divided into several groups. The first of them is large, their monthly turnover of goods exceeds 20 tons. You can work with them if you plan to purchase goods in large quantities. Otherwise, you will waste a lot of time aimlessly going through hundreds of bags in order to buy 20 kilograms of relatively normal things.
The second group is medium-sized suppliers. Their monthly turnover is in the range of 10-20 tons. Like large suppliers, they independently import goods. You should buy things from them immediately after the delivery of a batch of things, because in this case they will not be able to mix stale goods into the bags.
The last group includes small wholesalers whose sales volume does not exceed 10 tons. Online stores of second-hand clothing are often organized by just such companies. They offer both retail and wholesale sales of goods.
But keep in mind that in most cases they are simply repurchasing items purchased from large wholesalers. That is why their cost will be higher than that of large or medium-sized suppliers. By the way, many small wholesalers are the owners of their respective stores, so you often cannot find original and good goods from them.
How are goods purchased from suppliers?
But the choice of suppliers must be approached very carefully. Remember: a good product cannot be sold at a bargain price. High-quality second-hand goods will not be cheap. If you see advertisements that talk about the optimal ratio of price and quality, then you should not rush to them.
Purchasing second-hand goods is a rather labor-intensive process, because you need to look through all the items and decide what you will buy. Please note that many wholesale suppliers work according to the following scheme: goods from warehouses are sold in bags, buyers can view the items in each of them and select suitable packaging. At the same time, you cannot sort clothes; you need to buy the entire pack at once with everything that is offered in it.
Good and bad second
Before you start purchasing used items, you need to understand that in this area they are divided into 2 categories: original and sorted. The first includes things that come from abroad in the form in which they were sent by the purveyors.
Thus, in civilized countries there are 2 models of second-hand goods: assembly at home and from containers into which people throw away things they no longer need. As a result, you can find absolutely everything there, from exclusive fashion items with tags, gold jewelry, money left behind, and ending with ordinary garbage, including scraps and used hygiene products.
The expression “second-hand”, literally meaning “second hand”, in the usual understanding of the Russian man in the street, is a store where you can inexpensively buy used items. Nowadays, this option for updating a wardrobe is becoming a good help visiting expensive retail outlets. A regular customers second-hand stores know that on the shelves you can often find very new things good quality at a consistently low price. The ranks of buyers of such stores have recently been growing, and the demand for inexpensive items is growing. Under these conditions, the idea of launching your own point of sale can be considered relevant.
Today we will talk about whether it is profitable to open a second-hand store, and we will tell you what is required for this.
Opening a second-hand store: where to start
Opening a second-hand store from scratch is certainly easier and cheaper than. However, you should not think that the audience of such retail outlets is entirely an unassuming public, ready to buy up any cheap product. Perhaps this was the case before. But today the situation has changed. In addition, competition for second-hand stores comes from numerous discount centers and Chinese online stores offering new products at low prices. Therefore, only a serious approach and responsible attitude to business can lead you to success in this business.
In the process of preparing to open a second-hand store, you will need to pay attention the following points:
- registration entrepreneurial activity and choice of tax regime;
- choosing a suitable platform for trading;
- supplier search;
- purchase of commercial equipment;
- formation of assortment;
- search for colleagues;
- carrying out an advertising campaign.
Resolving all these issues may take from 1 to 2 months, depending on the activity of the entrepreneur himself, since no bureaucratic barriers arise when opening such outlets.
Advice: if you don’t know how to open a second-hand store, where to start your business in this environment, try to get a job in one of these stores. This will allow you to learn some of the subtleties and nuances of work, get acquainted with target audience and find good reliable suppliers of products.
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Registering a business and choosing a tax system
Of all possible options for a second-hand store, doing business as a individual entrepreneur(IP). It’s not difficult: you need to collect a package of documents standard for such a procedure, fill out a registration application, and contact the tax authority. The price of the issue, if you act yourself, will be 800 rubles - the amount of the duty. The registration period will not exceed five working days.
Among the arguments in favor of an individual entrepreneur as an organizational and legal form, the main one can be highlighted - this is the opportunity to use. The advantages of this tax regime are that it exempts you from the obligation to pay income tax (personal income tax), value added tax (VAT) and property tax. An entrepreneur subject to a patent tax system pays only 6% of the potential income established by the state for a specific type of activity. In this case, the patent term can range from 1 to 12 months.
Before obtaining a patent to open a second-hand store, it is necessary to determine the size of the retail space. The fact is that such a tax regime can be used to retail only if the area trading floor does not exceed 50 sq. m.
If you plan to use a larger premises for trading, then we can recommend switching to either a simplified system with the object of taxation “Income” (see).
The area of the sales floor is not the only point that you need to pay attention to when choosing a premises. Next, we’ll take a closer look at where it’s best to place a second-hand store and what requirements apply to the parameters and layout of the store.
Retail premises and equipment
It is not recommended to open a second-hand store in the central part of the city, since high rents will “eat up” a significant part of your income. In addition, you should take into account the target audience, which is mainly concentrated in residential areas, in the vicinity of markets. Choose densely populated areas of the city, areas densely built up apartment buildings, hostels.
The store premises must meet sanitary, hygienic, environmental, fire and electrical safety requirements. It must be equipped engineering systems, have a convenient entrance.
It is desirable that there are advertising structures on the facade of the building for outdoor advertising. There must be space for a large sign at the entrance to the store.
Very important role lighting in the store plays. It is better to entrust the design of a lighting system for a retail space to professionals.
Returning to the area of retail space, we note that the optimal area for a second-hand store is from 30 to 80 square meters. m. For the number of required square meters will be affected by the trading format you choose. There are three ways to sell second-hand clothes:
- weight – when the price is set for 1 kg of goods. This method is usually used to sell unsorted items (for rags) and everyday clothes with little wear;
- pricing - when the price is set for each product. Suitable for selling new items or items with minimal wear;
- combined – when both of the above options are used in the same store.
The first trading method does not require large area and significant equipment costs. You will need about 30 sq. m of retail space, several shelves and racks, commercial scales and equipment for the seller’s workplace.
If you choose the second method, then it is advisable to rent a more spacious room that can comfortably accommodate mannequins, island and wall-mounted trading systems with hangers, bag racks, and counters for accessories. It is necessary for such a store to have 1-2 fitting booths. It is not necessary to purchase new equipment; you can save money and buy used. However, it must be of high quality, in good working order, and clean.
Make sure your customers enjoy coming to your store. Make repairs before opening, work on the design. This will create additional competitive advantages for your company.
Finding suppliers and filling the store
Before starting a second-hand business, you must determine for yourself what category of goods you will sell. There is a generally accepted classification of such products into several groups, each of which has a specific purchase price. We provide a list of product categories in ascending order of quality and price:
- original - things that do not pass sorting. Lowest quality Wholesale price from 2 to 3 euros per 1 kg;
- the first category is items with varying degrees of wear, among which there are clothes with minor defects. The cost in purchase is from 3 to 5.5 euros per 1 kg;
- extra - items of good quality, without defects, with minimal wear, there are brands. The purchase price is from 5.5 to 7 euros per 1 kg;
- luxury – things without wear, there are brands, there are goods with tags. Wholesale cost from 7 to 10 euros per 1 kg;
- cream - only branded items. Price from 10 to 19 euros per 1 kg;
- stock – new clothes. Purchasing cost from 10 to 25 euros per 1 kg.
It is difficult for a person who has never bought clothes by weight to understand how many pieces of clothing there are per 1 kg. To make it easier for you to navigate, we will give an example. 10 kg of summer women's clothing (blouses, dresses, sundresses, light trousers, etc.) will contain approximately 60-65 items.
A novice entrepreneur may think that of all the possible options, it is more profitable to open a second-hand store of branded items. However, this would not be a completely correct assumption. Despite the fact that the value of popular clothing brands in the eyes of Russian consumers is quite high, the majority of buyers with a limited budget will prefer to buy new clothes from an unknown manufacturer rather than used branded ones. The exception is young people under the age of 20 and student age, who account for about 30% of the total number of second-hand store clients.
Experienced businessmen recommend forming a store’s assortment from goods of the first category and the “extra” group in a 50/50 ratio. It should be borne in mind that much depends on how conscientious a supplier you can find.
Advice: do not purchase products from those suppliers who have Retail Stores second hand. Most often, such companies select the highest quality goods for their retail network, and send the remainder to wholesalers.
Where to look for suppliers
The Internet will come to your aid with the answer to this question. Today in Russia and Ukraine there are many wholesale centers offering used items from Europe and America. When deciding with whom to cooperate, pay attention to the company’s experience in the market, the number of countries from which goods are imported, the frequency of price updates, delivery conditions, and the presence of regional offices.
Many entrepreneurs do not recommend ordering goods via the Internet, since in this case there is no way to evaluate its quality. Items are delivered to customers in large plastic bags, and you will never know in advance what specific items are included in their contents. Sometimes it is advisable to personally visit the warehouse to selectively get acquainted with the approximate range of products.
Consider which can be implemented and developed in our country.
How many goods need to be purchased
When opening a second-hand store, it is quite difficult to calculate the optimal volume of inventory. Some entrepreneurs recommend purchasing products at the rate of 10 kg per 1 sq. m. However, it is worth considering that in this business such an indicator as the novelty of the assortment is also important. There are times when a large flow of customers occurs directly at the opening of a retail outlet, and in just a few days the inventory becomes scarce. Consider this moment. You must be able to quickly respond to demand and make purchases on time.
How and how much can you earn from a second-hand store? The average markup on products sold in second-hand stores is 300%. Conventionally, by purchasing a batch of 20 kg of clothing in the “extra” category and spending about 8,000 rubles on it, you can potentially earn 24,000 rubles. Your net monthly profit will depend on your turnover.
Second-hand is a store of used, discounted and unsold goods. In Russia, such a business began to spread in the 90s and is gaining popularity to this day.
Basically, these things are purchased from specialized factories in Europe. Such enterprises accept old goods for little money, then carefully process and disinfect them.
The advantage of this business is the ratio is sufficient High Quality clothes with low price. This area market attracts buyers due to the branded quality of clothing. The value of these goods is as follows:
- Retains its appearance regardless of the number of washes.
- They do not change color and do not shed.
- Made from natural materials.
The relevance of this business in Russia is at high level. This is due to the constant demand among the population for high-quality and inexpensive clothing. Often the target audience is people with average incomes who want to constantly update their wardrobe without significant financial costs. Therefore, opening such a store is quite a profitable business that can bring more profit than other projects in this industry.
So, such a business is a point of sale where used products are traded. Here you can sell absolutely any type of clothing that has undergone appropriate processing and has been prepared for sale. Most of your assortment (80%) should be women's clothing, the rest is men's and children's clothing.
Required documents and permits
Like any other business, a store requires state registration. To open this business, you will need to obtain the status of an individual entrepreneur, as well as prepare the following documents:
- Evidence confirming the fact.
- Permit for trading activities.
- A document containing information about registration with the relevant tax authorities.
- A document confirming permission to use the selected retail space for sales.
- Certificate of single tax payer for individuals.
- Income journal. Sales revenue data is reflected here.
- Rental agreement for premises for organizing a point of sale.
- Certificate of processing of items that will be allowed for sale. This document is provided by clothing suppliers.
- Invoices for goods (also issued by suppliers).
- Consumer corner.
- Sanitary examination of the condition of goods. You should contact your suppliers to obtain this.
Interesting information about this type of store is presented in the following video:
Selection of suppliers and delivery of assortment
One of the most important steps is to find a reliable supplier who will regularly supply clothes. First, you should find one large contractor and use his services. This option is advantageous because you can get a good discount when ordering large quantities.
After this, you need to try to establish work with other suppliers, since each of them has its own prices, conditions, sources and quality of goods. The largest wholesale warehouses in Russia are:
- Glavstoksecondtorg.
- LLC "Mix-Europe"
Another option is to purchase the assortment directly from the factory. In this case, you need to go to foreign country and search for the desired product and conclude a transaction. This method seems cheaper, and ideal option is Lithuania, where a reliable supplier is company "Sargma".
Factories usually sell their goods in bags or bags of 100 kilograms, and you will not have the opportunity to inspect and sort the goods. Experience shows that 50% of these items are good and salable.
Special attention should be paid to delivery. To begin with, you will need to personally accompany the cargo during transportation two or three times in order to ensure the reliability of the contractor and the carrier company. You can pay for the goods both before receiving it and after. If you and your partner have a trusting relationship, you can make payment after the sale of the goods.
Defective goods
Each shipment will invariably contain goods with significant defects that are unfit for sale and must be disposed of. In this case, clothes can be sold as rags to specialized printing houses for washing or factories for wiping oil.
The cost of knitted and cotton items is about 0.5 dollar per kilogram. Jeans can be sold for $0.3 per kilogram.
Premises for a future store
To organize this business you will need a fairly large premises ( from 40 square meters). There is absolutely no need to rent space in the city center for a high fee. Second-hand goods will also be in demand in the outskirts. The main criteria for choosing are the absence of competitors and a large number of residents in the area.
It must be remembered that the sale of such products near grocery stores is prohibited.
There is no extreme need to invest in renovating the premises; it will be enough to make it look clean and tidy, as well as carry out cosmetic work that will not require significant financial costs. The room should be spacious and bright, since in most cases there will be a decent number of buyers.
At the entrance you need to place special lockers for the bags of store visitors. Be sure to have several fitting rooms with everything you need - a mirror, hangers, a rug and baskets for selected items. It is necessary to ensure that it is convenient for customers to approach the hangers with clothes. Usually they are located along the walls, and special shelving can be installed in the hall itself. If you want to sell shoes, bags and other accessories, then you should install special shelves so that they not only occupy appropriate place, but also fit harmoniously into the interior of the store.
Needs to be arranged workplace cashier, as well as install a cash register and packing table. It should be noted that it is subject to mandatory tax registration. You need to carefully monitor the cleanliness of the room, ventilate it and regularly carry out wet cleaning along with washing windows, as well as cleaning the surrounding area.
Your premises will be subject to constant inspections by SES workers, so there must be a place for employees to eat, as well as a supply of drinking (at least 2 liters) and technical (at least 20 liters) water.
Staff
If you are planning to open a large store, then you will need at least three sales consultants on each shift, one of whom will act as a cashier and the other will pack merchandise.
It is advisable to hire salespeople with experience and the ability to communicate with clients. An accountant will only be needed if the store has a large turnover.
Advertising
In our country, the population is very dismissive of second-hand clothing stores. You will have to change this attitude with the help of advertising better side. For an effective result, you need to use various methods:
- First, you should post notices near the outlet with signs indicating the location of the store.
- Then attract appropriate specialists to place advertisements in daily publications and on the Internet.
- You can also distribute leaflets and hold events in the adjacent area of the store (to attract customers at the initial stage).
- If your budget allows, it is better to immediately turn to advertising professionals. Our specialists will competently plan your advertising campaign, which will lead to the fastest possible results.
- Particular attention should be paid to various promotions and discounts. Experts advise updating the assortment every week and organizing sales on a certain day of the week.
Financial calculations
Opening such a business will require a relatively small amount of money, even if you plan to immediately purchase a large volume of goods. Approximate costs for a classic store in a small area of the city:
- Registration of the status of an individual entrepreneur will cost from 800 to 7,000 rubles, depending on the registration method. When independently collecting and submitting an application and all necessary documents the price will be 800 rubles (state duty). If you contact a specialized company, the price can reach up to 7,000 rubles. In addition to the fee, this includes notary, company and postal services.
- Renting premises. The cost depends on the area and location. On average, rent ranges from 20,000 to 30,000 rubles.
- Employee salaries. Again, it all depends on the level of the store. Usually 70-100 thousand rubles a month is enough to pay the staff.
- Purchase of an assortment of goods. On early stages You should purchase at least 500 kilograms of clothing. Once demand is identified, this figure may change. For starters, an amount of 150 thousand rubles will be enough.
- Advertising campaign. This stage rarely exceeds 15,000 rubles. However, if you want the fastest possible result, then you need to count on 20-25 thousand.
- Purchase of commercial equipment. Setting up a store will require about 100 thousand rubles.
- Communal payments. These services will cost no more than 15,000 rubles.
- Paying taxes. We should not forget about this expense item. The amount of tax contributions depends on the chosen taxation system.
Based on the above indicators, we can conclude that opening a second-hand store will require about 400 thousand rubles.
Business profitability
In any business there is a certain percentage of risk. In this case, the store’s profit will directly depend on advertising, store location and product quality. Therefore, it is very important to find a reliable and honest importer who will responsibly supply the required goods. In Russia, such suppliers in most cases sort the goods themselves and sell the most worn and unsalable items.
The average monthly profit of a second-hand store is from 70,000 rubles and can reach up to 150-200 thousand rubles. Business profitability is 40%.
This business is ideal for beginning entrepreneurs with no experience and little financial resources who want to achieve a stable income.
Many people like to dress in beautiful, inexpensive clothes, which are often unusual, stylish and original. And most importantly, it should be affordable. And if this is so, then it is profitable to sell such needed by people product. To do this, just open a second-hand store. It's not difficult to do. The article will discuss how to open a second hand store.
To open such a business, it is important to understand where to start. First, you need to find out where exactly to buy clothes, how to sort them, and at what price it is more profitable to sell them. In addition, you should decide on the location of the outlet.
Benefits of opening a second-hand store
It is quite possible to open a store without a large start-up capital. Only 500,000 - 600,000 rubles will be enough. This money will be used to purchase goods and equipment, rent premises and pay staff.
It should be noted that conducting such a business is not difficult. The goods will need to be ordered, packaged and sold. As a result, you will not need to hire many workers with extensive experience. This type of business is quite suitable for beginning entrepreneurs. There are very few risks and little competition in this type of activity, so it’s definitely worth opening a business. This business can bring good profits and entrepreneurial experience with a minimum investment. And after gaining the necessary experience, it will be possible to open a point where new things will be sold.
Drawing up a business plan
First you need to draw up a business plan for a second-hand store. With its help you can calculate how much investment is required. For example, it is planned to open a point with an area of 50 square meters. Expenses will be required for the following needs:
- rent of premises and utilities - about 50,000 rubles;
- purchase necessary equipment– approximately 60,000 rubles;
- employee salary is about 50,000 rubles. and more, depending on the number of employees;
- funds for the purchase of goods - about 400,000 rubles.
So, it will be quite possible to start a business if you have an average of 500 - 600 thousand rubles on hand. Revenue can be 500,000 rubles or more. But about a third of the amount will be spent on purchasing a new product. As a result, the net profit will be about 100,000 rubles per month. Second-hand goods can pay for themselves in about six months to a year. And if you're lucky, it will happen sooner. Whether it is profitable to open a second-hand store is something everyone decides for themselves, although it’s worth thinking about. You need to understand that if the business does not take off, its payback may take one and a half to two years, or even the business may turn out to be unprofitable.
A detailed business plan indicates the stages of project implementation, writes marketing and financial plans, an assessment of probable risks is made.
We are looking for and equipping premises
The first step is to find a suitable premises where things will be sold. It is best if it is located in a fairly crowded place in a residential area. You may not pay special attention repair. But it is important that the store is clean and spacious and looks attractive from the outside. It is recommended to provide good ventilation inside, because it is difficult to choose things in such places, and you need to be prepared for large crowds of people and their long stay in the room.
It is important to choose a convenient location for fitting booths. It's better if there are several of them. They should be well lit, be with large mirrors, rugs, coat hooks. It is advisable to hang one or more additional mirrors in the hall so that visitors can try on clothes without occupying the fitting rooms. In addition, it is necessary to equip the room with shelves, hangers, and racks. If you don’t want to spend money on new equipment, you can buy used one. Along the walls you should place dressed mannequins and some large items, for example, three-dimensional Wedding Dress. For the convenience of visitors, it is necessary to place at least one or two sofas or armchairs.
To prevent theft of things, it is advisable to install one or two CCTV cameras in the hall. In some places you can additionally put up dummies of them, but no one should know that they are not real.
To work you will need cash machine, which must be registered with the tax office. There should be a special small packing table near the cash register.
Store arrangement
Store assortment
The product must be placed as compactly as possible. On small area should fit as many clothes as possible. The more clothes are sold, the greater the benefit. It is important to clear the passage so that customers can move freely around the premises.
As for the area of the premises, it can be anything, depending on what the business owner’s goals are. It is best for novice businessmen to give preference to medium-sized premises. In any case, it should be more than 40 - 50 square meters. On average, there will be about 10 kilograms of goods per square meter of room area. This should be taken into account. In this type of business, quick sales are important, since only this can ensure a good profit. So it is better if there is enough space for things. But it is worth looking among premises with low rent to reduce your costs.
Before setting up your retail outlet, it is important to find out about the requirements from the fire inspection and SES. You will need to obtain permission from them.
Where to look for suppliers
So, the premises have been found and equipped. You should also think about finding suppliers of goods. It is best to choose them in megacities, because in small cities there is always a greater risk of stumbling upon unscrupulous suppliers. Over time, you can change suppliers, try working with other people, then compare the results. Different suppliers may have their own working conditions, prices for goods, and their own assortment.
Working with received items
Second-hand clothes come in large bags or bales and are priced by weight. Incoming items need to be sorted. This is done like this:
- It is necessary to select clothing that is in excellent condition and does not require any repairs or additional maintenance.
- Separately, items are selected that require minor repairs, for example, with torn buttons or a small hole. If you don’t want to finish these clothes yourself, you can always seek help from a specialized company that offers clothing repair and cleaning services.
- The remaining goods will need to be thrown away or given to people in need or to a church or humanitarian organization.
Prepared clothing should be sorted into categories: fold jackets, coats, shirts, skirts separately. After this, the product must be assigned a certain price, taking into account the degree of its wear and tear. You can simply divide all things into categories, setting a different price for each of them. This is also convenient for buyers.
Second hand assortment
Main categories of things
- luxury new clothes with labels, or items with a degree of wear of up to 5%;
- extra These are new clothes. Sometimes slightly worn, in excellent condition.
- I grade. These are high-quality, sometimes slightly defective clothes.
- II grade. Worn items, sometimes defective.
- III grade. Items in fairly poor condition.
Usually any second-hand store sells women's clothing(up to 80%), a little children's and men's. Indeed, the demand for this product is mainly among women. If located nearby educational establishments, you can bring in more youth things. In any case, things for women, men, children and youth should be placed separately from each other to make it easier to choose.
Promotion of the case
When everything is done, the new outlet needs advertising. Without this, you will have to wait a long time for new visitors. You need to install an advertising sign directly near the store. Additionally, you should submit several advertisements to in social networks, in newspapers, on local radio. Before you plan to open a retail outlet, you can hang balloons near it.
From time to time, you can distribute flyers near the point of sale (at an intersection, near a public transport stop, right at the entrance). If you wish, you can open your own website and constantly inform there about the arrival of new batches of goods and upcoming discounts.
Working with a showcase can give excellent results. When received new batch product, it can be put on display, showing customers the presence of a large assortment of goods.
Buyers require constant updating of the assortment. In this regard, items that have not sold for a long time must be thrown away or their value greatly reduced. You can come up with and hold some kind of promotion, or organize sales to get rid of the remnants of the previous assortment. This will make room for new things.
The same people will often come to the store, primarily poor people who cannot afford to constantly buy new clothes. These may also be lovers of some unusual style for which they are not suitable regular stores. Some people buy work clothes in such places. But there are usually few casual visitors here. It is important to establish contact with customers, especially regular ones, and then they will come to buy again and again.
Second hand
Staff
If the store is small, one cashier is sufficient. If the area of the premises is more than 100 square meters, it is better to hire a couple more sellers. They will advise customers and also counter possible theft of goods. In case of large turnover, it is necessary to hire an accountant. Additionally, you can hire a cleaning lady.
Since the success of a business largely depends on sellers, their selection should be taken very seriously. The owner of the outlet also needs to provide the staff with the most comfortable working conditions. This will increase productivity and contribute to quality customer service.
Business registration
The store can be registered as an individual entrepreneur or LLC. No licensing is required. But to work, you will need a SES certificate, which must be sent by the factory along with the shipment of goods supplied. This document is valid for three years. An additional permit to conduct trading activities will be required.
So, if you decide to open a second-hand store, you should definitely try yourself in this business. If the project is successful, over time it will be possible to open a retail chain in different areas of the city.
To open such a business, it is important to understand where to start. You need to find out where to buy clothes, how to sort them, at what price it is more profitable to sell them, and decide on the location of the retail outlet.
